Whatnot, a platform dedicated to creating a unique buying and selling experience, is thrilled to introduce its latest innovation – the Rewards Club. This loyalty program is set to revolutionize interactions between buyers and sellers by offering a range of benefits and rewards while fostering deeper connections within Whatnot’s community.
The Rewards Club is an achievement-based program that not only benefits sellers in growing their businesses but also tracks buyer interactions to provide rewards and recognition. With a user-friendly interface and enticing rewards, the program aims to incentivize users to engage more actively in transactions and build lasting relationships within the platform.
Customization is at the core of the Rewards Club, allowing sellers to tailor the program to suit their individual preferences and business goals. From setting achievement thresholds to selecting rewards, sellers have the flexibility to create a loyalty program that resonates with their audience and drives engagement.
Structured in five tiers – Bronze, Silver, Gold, Platinum, and Diamond, the Rewards Club requires users to unlock achievements to progress through the levels. These achievements can range from watching shows, making purchases, to reaching specific spending milestones, offering a diverse set of goals for users to aim for.
Upon unlocking each tier, members can access a range of rewards and benefits, including status badges, coupons for discounts or free shipping, and exclusive access to tier-specific shows. The program operates on a seasonal basis, with resets occurring every three months to allow sellers the opportunity to refine and enhance their offerings.
One of the key features of the Rewards Club is its adaptability to different seller needs and preferences. Sellers have the autonomy to manage their tiers and achievements, enabling them to tweak their program to optimize results and cater to their specific audience.
The beta testing phase for the Rewards Club is currently underway, with the official launch of Season 1 scheduled for September 1. During the beta phase, sellers have the flexibility to modify their tiers and make adjustments to their program in preparation for the full rollout.
Sellers interested in participating in the Rewards Club must meet specific requirements, including having processed a minimum of 50 orders, earned over $1,000 on Whatnot, maintained a seller rating of 4.8 or higher, and abided by the platform’s guidelines without any violations.
For buyers, joining a seller’s Rewards Club is automatic upon making a purchase, granting access to a plethora of rewards and coupons that can be managed through the Rewards Club overview page. It’s important to note that purchases made using coupons are considered final, emphasizing the value of each transaction.
Achievements in the Rewards Club are tracked based on the total amount spent, excluding discounts applied through coupons. This transparent approach ensures that users can easily monitor their progress and understand the requirements for unlocking each tier.
Members of the Rewards Club have the option to choose whether to display their Rewards Badges during live shows, respecting their privacy preferences while still enjoying the recognition and perks of their membership.
As Whatnot continues to roll out the Rewards Club, comprehensive support and assistance are available to users who may have questions or require guidance. The platform is committed to ensuring a seamless and rewarding experience for all participants, fostering a vibrant and engaging community of buyers and sellers.
